Perris sits in this interesting spot between the recreation buzz around Lake Perris State Park and the steady suburban growth spreading east from Riverside. We get calls almost daily from people in Perris wanting to send flowers across town, maybe to someone near the Perris Auto Speedway or over by Orange Avenue where the older neighborhoods are. Last month, Sarah called wanting birthday flowers delivered to her mom near Alessandro Boulevard, she needed them by 1PM because her mom had plans that evening. The week before that, Marcus ordered anniversary flowers for his wife who works at one of the schools off Redlands Avenue, he was specific about needing white roses because that was what he gave her on their first date 12 years back. Then there was Patricia, calling from across the country, needing sympathy flowers delivered to a service in Perris with less than 4 hours notice. These calls happen because Perris keeps growing, people have connections here, life keeps moving.
The pattern with Perris orders is pretty consistent. Weekday mornings are busiest, people calling before work wanting same day delivery. The timing matters because if you miss our 1PM cutoff on weekdays (10AM Saturdays), it pushes to the next day and that defeats the whole point for most people. Birthdays wait for no one.
Back when my wife and I were running our small shop, things got grim fast. By June 2007, we were down to $20 in the till more days than not. But the phone kept ringing with people wanting flowers sent elsewhere. We looked at each other with this blend of despair and optimism, what if we took those orders and partnered with local florists to fulfill them? The first florist I approached, Bev, she agreed after my baby daughter Asha broke a gift display in her shop (not my finest moment, I was sweating the entire conversation). But Bev got the idea: I would build her a website, give her all the orders, charge her nothing except asking for a few extra flowers to cover our commission. Nobody in the flower industry, anywhere globally, was doing this in 2007. It was born from necessity, from having no other options.
That same transparent model is how we serve Perris today. We are order gatherers, we take your call or online order and coordinate with vetted local florists who actually make and deliver your flowers. We don't hide this, we lead with it. The alternative is shipping flowers cross-country in boxes (they arrive wilted and sad) or pretending to be a local shop when we are not. Our network has grown from that first partnership with Bev to over 15,000 florists across America. The model that saved us back then scales because it solves a real problem: you need flowers in Perris, we connect you to someone who knows the area and has fresh inventory.
Why does this matter for you? Because when Marcus called about his anniversary flowers, we did not route that order to some automated system. Bonnie or Ayu took his call, noted every detail about the white roses, confirmed the delivery address near the school, and personally sent that order to a florist partner in Perris who had the exact roses Marcus wanted. That personal touch, that desperation that forced us to get creative in 2007, it is still how we operate. Just now with a few more people (my wife, Dan, Dennis, Bonnie, Ayu, and Phoebe working remotely from Vancouver).
The 1PM weekday cutoff exists because flowers are living things that need time. After you place an order at, say, 11AM, we contact our florist partner in Perris within minutes. They need time to hand-select stems from their cooler (kept at 34-36°F, which is the sweet spot for stem hydration without freezing), design your arrangement, and physically drive it to the recipient's address. Perris is not a tiny town anymore, getting from one end to the other during weekday traffic takes time. The 10AM Saturday cutoff is earlier because most florist shops work shorter hours on weekends, they need that extra time buffer.
We vet every florist partner before adding them to our network. This means calling them, explaining our model, making sure they understand we are sending them real orders from real customers who expect quality. We have been burned before (in our early days in the shop) by partnering with florists who cut corners. Now we are picky. The florists we work with in Perris have physical shops, real coolers with temperature controls, delivery drivers who know the area. When Sarah needed those birthday flowers delivered by 1PM to Alessandro Boulevard, our partner knew exactly where that was, no GPS confusion.
The logistics are straightforward but require precision. You order, we send the details to our partner, they confirm receipt, they make the arrangement, they deliver, they send proof of delivery. If something goes wrong (wrong address, recipient not home, flowers damaged in transit), Bonnie handles it personally. She has been doing customer service with us for years, she knows the common issues and fixes them fast. No automated phone trees, just Bonnie picking up the phone.
Birthdays are our bread and butter, people calling or ordering online wanting something delivered same day to a parent, spouse, friend. The key with birthday flowers is they need to arrive on the actual day, not the day after. That is why the cutoff times matter so much. We get anniversary orders where timing is equally critical, like Marcus wanting those white roses delivered before his wife left work. Sympathy orders are different, they carry more weight. Patricia calling from across the country needing flowers at a Perris service with short notice, that required us moving fast and our partner understanding the urgency. Phoebe, who handles many of our sympathy arrangements from Vancouver, has a background in these types of orders and brings a level of care that you cannot automate.
Celebrations cover everything else, graduations, new babies, thank you gestures, congratulations on a new job. Each occasion needs a different approach. You would not send the same bright gerbera daisies to a funeral that you send for a birthday. Our team knows this. When you call, Bonnie asks questions not to be nosy but to get it right. What is the occasion? What are the recipient's favorite colors? Is there a specific flower they love or hate? These details matter because our florist partner in Perris is going to hand-select stems based on what you tell us.
The occasions also dictate timing. Birthday and anniversary orders spike on weekday mornings, people remembering at the last minute. Sympathy orders come in waves after obituaries are published. Holiday orders (Mother's Day, Valentine's Day) flood in weeks ahead. We have been doing this since 2007, we see the patterns. That experience means we know when to staff up, when to call our Perris partners ahead of time to make sure they have extra inventory, when to extend our hours to handle overflow.